A new type of Bitcoin finance company has emerged – not only to accumulate Bitcoin, but to outperform it.
This week in Bitcoin, Strategy World 2025, Work hard on asset management Announced it in conjunction with the Nasdaq listing Asset entity (Assistant) Become the first Bitcoin Treasury company to be headed by an asset manager to be publicly traded.
But it’s not just other balance sheet allocations.
Frive is industrializing Bitcoin Theareary Playbook – introducing a multi-engine model that leverages tax advantages, capital markets and balance sheet engineering to drive a clear result: “Maximize Bitcoin per share. Bitcoin surpasses Bitcoin over time.”
Bitcoin as a barrier rate
Strive doesn’t regard Bitcoin as a hedge or opportunistic purchase, but rather as a benchmark. Capital barriers.
Every capital allocation decision, investment project or acquisition must meet one standard: Will it surpass Bitcoin in the long run?
If not, it should not get capital.
This converts Bitcoin from passive assets to Activity filter– Structural disciplined forces embedded in treasury actions and governance. It gives the role of the company’s Treasury from responsive to sovereignty: holding the toughest funds and deploying it only when the rate of return rises.
Strive’s three-engine model is used for Bitcoin accumulation
Strive’s approach does not depend on a single strategy, it is a multi-layered framework designed for Bitcoin scalability and capital efficiency.
1. Section 351 Extended Taxes Bitcoin Exchange
The effort is operating in Section 351 of the U.S. Tax Code, which allows approved Bitcoin holders to donate to companies in exchange for fairness without triggering capital gains taxes.
This is more than just a tax efficiency tool. It creates a Stable, long-term consistent shareholder baseas Bitcoin contributors become equity holders without liquidation friction. It will also strive to position as a highly trusted portal for Bitcoin local capital to enter public markets structurally rather than speculatively.
2. Cash Note Acquisition Strategy
Currently, U.S. listed companies worth more than $30B trade net cash below cash.
Working to position these companies as below, keeping them below intrinsic value, unlocking trapped Fiat reserves and converting them into Bitcoin. This method is Self-raised funds and Value added to BTC/shareturn the stranded capital into production reserve assets.
This is not only accumulation, but also a balance sheet reform.
3. Institutional leverage with risk control
Strive brings institutional fixed income and derivatives expertise to the Bitcoin treasury model. This includes:
- Option overlay to limit downside risks
- Prepaid forward synthetic BTC exposure
- Fixed Income Strategy to withdraw income and recover capital for Bitcoin
Goal: Increase Bitcoin exposure while maintaining downside protection and avoiding shareholder dilution. This is not for the leverage of leverage, it is Engineering torque There is an institutional risk structure behind it.
Reverse merge for immediate access
Instead of a traditional IPO, the effort has been reverse merged with the asset entity, allowing immediate access to the public market and conducting on-site $S-3 shelf registration.
This means they can use equity or debt to raise funds at will with speed and flexibility – crucial in a short market window and supply dynamics and rapidly changing Bitcoin cycle.
As Strive CEO Matt Cole said on the stage: “Most companies spend 12-24 months ready to enter capital. We are already operating at a large scale.”
Integration attention to channels and allocation
The effort also inherits what most financial institutions lack: Local digital media stack.
Through asset entities, the company now controls social content and distribution engines through the following ways
- 2M+ Followers
- A 200k+ discord community
- Over 1B+ engagements in the last 90 days – all without paid ads
It’s not just marketing, it’s an organic education and investor activation cycle. It enables efforts to shape shareholder narratives, drive investor inflows, and enhance its Treasury model through content rather than commercial advertising.
From radical capital to Bitcoin-first Treasury governance
Strive has proposed a challenge to the names of ESG and DEI authorizations and relocate shareholders in the capital market. Now, it applies the same governance philosophy to the company’s treasury.
Through their voting rights and investment positions, work hard to plan Pressure portfolio companies Allocate reserves to Bitcoin, or explain in a clear economic way why they continue to hold inflation.
This is Bitcoin as a shareholder governance vector, not just a balance sheet item.
No copy strategy – improve it
Efforts are often compared to strategies (formerly micro-strategy), which pioneered the Bitcoin fiscal model for listed companies.
But while strategy remains the leader, the effort is Extended Category:
- Article 351 Exchange to ship Bitcoin tax valid
- Acquire a listed company with rich cash and poor performance
- Institutional-level overlays to avoid dilution and maximize accumulation per share
It’s a faster, more frustrated and risk-reduced design, based on a per-share basis, to outperform Bitcoin.
The U.S. Advantages and Global Signals
Strive’s use of Article 351 also reveals some strategic: The United States is the only jurisdiction in the world that allows Bitcoin to donate.
This makes the United States the first to use it on a large scale for the monetization of Bitcoin.
This positioned them not only as a public company, but also as a bridge of sovereignty and corporate capital, which could spin Fiat into Bitcoin through a compliance, equity-based structure.
Conclusion: A new model emerges
Struggle is not just the Ministry of Finance. It’s building a system– A kind of converged institutional asset management, activist governance, retail participation and Bitcoin local capital strategy.
It won’t be more bitcoin than anyone else is trying to have. It tries to More per sharemore effective, more repetitive, more defensive than anyone else.
For companies, investors and allocators watching the rise of Bitcoin local corporate financing, efforts are shown to show how fast the script is growing.
